Points, stamps, levels, rewards, referrals, and gamification — all in one platform connected to your CDP. Designed to turn every interaction with your brand into data, purchase habits, and customer lifetime value.
The loyalty program is not just a retention tool. It is the mechanism that turns anonymous transactions into relationships with real data, consolidated purchase habits, and measurable customer lifetime value.
The customer who accumulates points or stamps has an active incentive to return. They do not buy because they need the product — they return because they have something to gain. Omniwallet data consistently shows that program members buy 2 to 3 times more than non-registered ones.
Each registration in the program transforms a nameless transaction into a real profile with email, phone, purchase history, and behavior. These first-party data are the most valuable asset a business can have today — and loyalty is the most effective way to get them.
Levels and point multipliers encourage the customer to spend more on each visit to unlock the next benefit. Gold members spend 40% more on average than Bronze — not because they are different, but because the program has created the behavior.
Omniwallet integrates all loyalty mechanics into a unified platform. They can be combined, activated separately, or built upon with custom workflows.
Define the base ratio (e.g., 1€ = 10 pts) and the redemption ratio (1,000 pts = 1€). Activate the calculator so customers always see how much their balance is worth.
Gold level = x2 points always. Summer campaign = x3 in selected category. New product = x5 the first week. Workflows calculate and apply it automatically.
Points can expire monthly, quarterly, or annually, with exceptions by level. A delay in activation can also be configured to prevent returns.
How many stamps are needed, what happens when completed, if it resets automatically, if the last stamp is a special reward. All configurable.
The customer sees their stamps updated instantly in Apple or Google Wallet. When they are close to the reward, the push notification reminds them.
You do not have to choose. The card can display both mechanics at once — stamps for the immediate reward and points for the long-term catalog.
Configure how many points are needed for each level and what point multiplier it has. Bronze x1, Silver x1.5, Gold x2, Platinum x3.
Activate or deactivate level downgrade due to inactivity. If activated, configure how many days of inactivity trigger it and how many levels are downgraded.
Higher levels can be exempt from point expiration. An exclusive benefit that reinforces the value of the Platinum level.
Upload your products to the catalog, define stock, manage orders and shipments from the panel. The customer chooses the delivery address when redeeming.
Amazon, El Corte Inglés, Decathlon, Zalando, MediaMarkt, FNAC, Adidas, and many more. The card arrives in the customer's email instantly.
Create percentage or fixed amount coupons, with or without a minimum product, and with limited validity. The customer receives them in the catalog and applies them on their next purchase.
Each member has their referral URL. When someone registers from that link, the system attributes it automatically.
The reward can be activated upon registration, or only if the referral makes their first purchase. The limit of referrals per customer is also configurable.
The link can lead to registration in the Omniwallet rewards catalog or redirect to your own URL — your website, your eCommerce, wherever it converts best.
