In this section, you define the global parameters of the program.
Program Name
The program name is visible to customers in:
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The digital card
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Communications
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Rewards catalog
It should be clear and consistent with your brand.
Program Currency
Define the base currency on which the point conversion is calculated.
It must match the primary currency of your business.
Conversion Rule (€ / points)
Set how many points a customer receives for each unit of currency spent.
Common examples:
-
1 € = 1 point
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1 € = 10 points (more gamified model)
This rule is automatically applied to purchases recorded in the system.