Gift cards

Gift cards integrated into Omniwallet

Omniwallet's gift cards allow brands to offer their customers high perceived value rewards, redeemable for points, without the need for complex logistical or operational management.

These are digital gift cards with fixed amounts (typically €5, €10, €15, or €20), available for a wide network of major retailers and top-tier platforms.

How do gift cards work?

The process is completely automated and frictionless:

1. The customer redeems their points for a gift card from the Loyalty Market.

2. Omniwallet generates the gift card instantly thanks to a direct integration with the providers.

3. The customer automatically receives the card via email, in digital format.

4. The card includes a code or QR, which can be used:

   • In a physical store

   • In an online store

5. Redemption occurs seamlessly, following the terms of the respective merchant.

The entire process happens in real-time and without manual intervention.

Immediate digital delivery

Gift cards are delivered in 100% digital format, ensuring:

• Immediate availability after redemption.

• Seamless experience for the customer.

• Elimination of logistical costs and waiting times.

The customer can save the card and use it whenever they wish, within the merchant's terms.

Prepaid wallet for businesses

For this functionality, Omniwallet uses a prepaid wallet system:

• The company reloads a wallet within Omniwallet.

• Each time a customer redeems a gift card, the amount is automatically deducted from the wallet balance.

• When the balance runs out:

  • The gift cards are automatically blocked.

  • No new redemptions can be made until the wallet is reloaded.

This system ensures:

• Total budget control.

• Elimination of overspending risks.

• Clear and predictable financial management.

Integration with the Omniwallet ecosystem

Gift cards are fully integrated with the rest of the platform:

• Points system: direct redemption for points.

• User levels: exclusive cards for certain levels.

• Campaigns and workflows: automatic delivery as a reward or incentive.

• Redemption history: complete traceability of each card.

This allows them to be used both as direct rewards and as part of advanced loyalty strategies.

Key advantages of gift cards

• High perceived value by the customer.

• Immediate and digital delivery.

• Use in physical and online stores.

• No logistical management or physical stock.

• Budget control through the wallet.

• Total integration with the loyalty program.

Common use cases

• Premium rewards for milestones or streaks.

• Incentives in seasonal campaigns.

• Prizes in gamification actions (spin wheels).

• Exclusive benefits for high levels.

• Reactivation of inactive customers.