Loyalty market

The Omniwallet Loyalty Market is a rewards marketplace redeemable for points, designed for brands to activate a complete and functional loyalty program from day one, without additional development or operational complexity.

It is an out of the box rewards catalog, fully integrated into the platform, that allows offering different types of rewards tailored to any business model and loyalty strategy.

The Loyalty Market allows working with:

• Physical products, managed as rewards within the system.

• Digital products, accessible immediately after redemption.

• Coupon pools, ideal for eCommerce or specific promotions, where each redemption automatically consumes an available coupon.

• Own or third-party rewards, combinable within the same strategy.

Additionally, Omniwallet is integrated with over 30 major retailers and platforms, allowing the offering of digital gift cards that are generated and delivered instantly, without manual intervention or external processes.
Among others, it is possible to offer gift cards from brands such as Amazon, Decathlon, El Corte Inglés, Repsol, Adidas, cinemas, and many more, greatly enhancing the appeal of the rewards program for the end customer.

The entire redemption process is fully automated:

• The customer uses their points.

• The reward is generated in real time.

• The reward is delivered immediately, either in digital format or through the channel defined by the brand.

The Loyalty Market integrates natively with Omniwallet workflows, allowing:

• Adjust the point cost of each reward.

• Define which rewards are available for each customer segment.

• Combine marketplace rewards with own incentives.

• Control the economic impact and profitability of the program.

The result is a loyalty system flexible, scalable, and frictionless, that removes barriers to entry and allows brands to focus on generating engagement, recurrence, and long-term value, without worrying about the operational management of rewards.